Newegg Studios surpasses 500,000 YouTube subscribers

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LOS ANGELES–(BUSINESS WIRE)–new eggone of North America’s leading technology-focused online retailers, today announced that Newegg Studios has amassed over half a million subscribers on its Youtube channel. With over 125 million lifetime views, Newegg Studios has built a large and influential community of tech enthusiasts who trust Newegg to provide insightful commentary and analysis on the latest tech products.

Newegg Studios is headquartered in the Los Angeles area in a 5,000 square foot professional studio. The video production team uses state-of-the-art equipment and techniques to create innovative, evocative and visually appealing digital content. The on-camera talent delivers informative commentary, expert interviews, and hands-on demonstrations that bring an authentic, authoritative voice to each segment.

“Content marketing is more important than ever, as customers turn to YouTube not only for entertainment, but also to learn and get advice on the latest technology,” said Anthony Chow, Global CEO of Newegg. “A growing number of people regularly research video content before making purchasing decisions. These highly qualified customers visit our YouTube channel to make sense of complex technology topics, and our brand partners see the value in engage with that audience.”

A growing number of leading hardware manufacturers trust Newegg Studios to enrich their content marketing campaigns, including ASUS, Gigabyte, and MSI. Newegg Studios offers a full range of production capabilities, including video, editorial and photography services.

Newegg Studios Video

Many Newegg videos are premium presentation productions that share detailed product features, highlight key selling points, and include detailed plans and product demonstrations. Each video is shot and edited according to the brand’s audience and content marketing strategy. Brand partners can choose between Newegg’s in-house voiceover or professional on-screen talent, both of whom have the expertise and authority to effectively communicate the partner’s product and brand story .

“We appreciate how well Newegg Studios has mastered the technical aspects of hardware,” said Howard Chiu, Chief Marketing Officer at GIGABYTE. “The entire process is very streamlined, from initial video request, through programming, to filming and final review.”

In addition to product-focused videos produced for the YouTube channel, Newegg Studios also produces corporate videos for Newegg’s various business units, video content for TikTok and other social media platforms, and can even provide videos on demand for external clients.

Newegg Studios Editorial

Newegg Studios also offers a full range of editorial services, including professionally written product overviews, buying guides and how-to articles, all written with SEO and longevity in mind. These articles are designed from the ground up to dramatically increase the visibility of partner brands both on Newegg sites and organically across the web. Newegg’s editorial properties include GameCrate.coma games-focused news site included in Metacritic and Google News, and Newegg Insiderwhich specializes in SEO-optimized computer hardware guides that reach customers on the first page of search results.

darkFlash recently engaged Newegg Studios to produce four product showcase articles, which garnered over 15,000 combined views. Commenting on the recent project, darkFlash noted that “Newegg is the largest platform for selling professional computing peripherals in the United States. Our partnership has greatly helped our brand in the US market with promotions and sales. We look forward to continuing our content marketing cooperation with Newegg in the future. »

Photography by Newegg Studios

Newegg helps its partner brands maximize their impact with consumers through professional images that set them apart from the competition. Lifestyle photos professionally shot and edited by Newegg Studios are available for individual use and/or deployed in a prominent Newegg editorial feature. Each photo is tailored to appeal to its desired audience on social media, web or email.

Technology companies interested in learning how Newegg Studios can increase customer engagement and drive sales should contact studio@newegg.com for more information.

About Newegg Inc.

Newegg Inc. is North America’s leading technology-focused online retailer, with global reach in Europe, Asia-Pacific, Latin America and the Middle East. Founded in 2001, the company offers its more than 40 million registered customers a comprehensive selection of the latest consumer electronics, entertainment, smart home and gaming products. Newegg is consistently ranked as one of the best online shopping destinations, and the company consistently earns industry-leading customer service ratings. Newegg is headquartered in City of Industry, California, and has North American distribution facilities spread across the United States and Canada. For more information, visit https://www.newegg.com/.

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